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Moschino creative director Jeremy Scott is stepping down from his role at the Italian luxury fashion house after a decade of irreverent, pop culture-infused collections, according to a statement from the label released Monday.

“These past ten years at Moschino have been a wonderful celebration of creativity and imagination,” Scott said in the news release. “I am so proud of the legacy I am leaving behind.” Scott was the third designer to lead Moschino, carrying on the legacy of Franco Moschino, who founded the label in 1983 with pop art, camp and playful irony influencing his ready-to-wear collections. After his death in 1994, the label’s reins went to Rossella Jardini, who helmed the fashion house for some two decades — updating Moschino’s eccentric style for the 2000s and dressing pop icons including Madonna and Lady Gaga — before Scott joined in 2013.
Scott’s splashy debut for Moschino in 2014 focused on American consumerism, weaving the branding of McDonald’s, Hershey’s and Budweiser, along with the face of Spongebob Squarepants, into pieces shown on the runway. From this and other early collections, Scott’s reimaginings of Moschino accessories as everyday branded items — from Happy Meal handbags to cleaning spray bottle phone cases — were a particular hit.